Checking Blood Pressure


CLIENT: Home Health Aide Online Marketplace

PROJECT: Data analytics and capital structuring advice.

  • Conducted in depth analysis to assess market sizing and penetration. 

  • Identified key challenges with the business model and presented several immediately executable solutions.  

  • Assisted with referral marketing strategy, run and optimize online ad campaign, advised on website improvements to improve search engine optimization (SEO). Lower paid customer acquisition cost by 40%.   

  • Identified several alternative revenue verticals and made recommendations that will drive significant incremental revenue per year. 

  • Advised founder on capital solutions and connected management with strategic investors.